Google Ads Management

Expert Google Ads management to drive targeted traffic and conversions.

Why Google Ads?
• Reach customers when they're searching
• Pay only when someone clicks
• Measurable ROI
• Quick results
• Flexible budgets
• Targeted advertising

Our Google Ads Services:

1. CAMPAIGN STRATEGY
• Business goals analysis
• Audience research
• Keyword research
• Competitor analysis
• Budget planning
• Conversion tracking setup

2. CAMPAIGN SETUP
• Search campaigns
• Display campaigns
• Shopping campaigns
• Video campaigns (YouTube)
• App campaigns
• Performance Max campaigns

3. AD CREATION
• Compelling ad copy
• Ad extensions
• Responsive search ads
• Image ads
• Video ads
• Call-only ads

4. OPTIMIZATION
• Bid management
• A/B testing
• Quality score improvement
• Negative keywords
• Ad scheduling
• Device targeting
• Location targeting

5. TRACKING & REPORTING
• Conversion tracking
• Google Analytics integration
• Custom dashboards
• Weekly performance reports
• Monthly strategy meetings
• ROI analysis

Campaign Types:

SEARCH CAMPAIGNS
Target users actively searching for your products/services
• Text ads on Google search
• High intent traffic
• Keyword targeting

DISPLAY CAMPAIGNS
Visual ads across 2 million+ websites
• Brand awareness
• Remarketing
• Image and video ads

SHOPPING CAMPAIGNS
Show products directly in search results
• E-commerce focus
• Product listings
• Price and image display

VIDEO CAMPAIGNS
YouTube advertising
• Video ads
• Huge reach
• Multiple formats

Package Options:

STARTER (₦150,000/month + ad spend)
• 1 campaign type
• Up to 3 ad groups
• Basic optimization
• Monthly reporting
• Min. ad spend: ₦200,000/month

STANDARD (₦250,000/month + ad spend)
• 2 campaign types
• Up to 10 ad groups
• Advanced optimization
• A/B testing
• Bi-weekly reports
• Monthly calls
• Min. ad spend: ₦500,000/month

PREMIUM (₦400,000/month + ad spend)
• All campaign types
• Unlimited ad groups
• Full optimization
• Advanced A/B testing
• Weekly reports
• Landing page optimization
• Remarketing campaigns
• Weekly strategy calls
• Min. ad spend: ₦1,000,000/month

ENTERPRISE (Custom pricing)
• Dedicated PPC specialist
• Custom strategies
• Multi-location campaigns
• Advanced tracking
• Daily optimization
• 24/7 monitoring
• Custom ad spend

What's included:
✓ Account setup/audit
✓ Keyword research (200+ keywords)
✓ Ad copy creation (20+ ads)
✓ Campaign structure
✓ Bid management
✓ Daily monitoring
✓ A/B testing
✓ Landing page recommendations
✓ Conversion tracking
✓ Remarketing setup
✓ Negative keyword management
✓ Quality score optimization
✓ Monthly reporting
✓ Google Analytics integration

Our process:
1. Business and goals analysis
2. Competitor research
3. Keyword research
4. Campaign setup
5. Ad creation
6. Launch and monitoring
7. Continuous optimization
8. Regular reporting

Expected results:
• 50-300% ROI (after 3 months)
• 3-5% average click-through rate
• $2-5 cost per conversion (varies by industry)
• Improved quality scores over time

Why choose us:
• Google Ads certified
• Data-driven approach
• Transparent reporting
• Proven track record
• No hidden fees

Contract: 3-month minimum (monthly billing)
Setup time: 1-2 weeks
Note: Ad spend budget is separate from management fee